Want to learn the #1 secret to working with brand sponsors? and get free products? Did you know there are thousands of brands that would LOVE to partner with you? I’m going to show you how!
You might be thinking you’re too small to work with medium to large brand sponsors, but that’s not true.
Let me tell you a story about when I first started working with brand sponsors, even before I had a huge audience or social proof. Back then, I was just beginning my journey in the world of decorative painting, eager to share my passion with others. One day, I approached Ryobi, a company that makes electric sanders.
At that time, I didn’t have a large following or a significant online presence, but the brand saw potential in my work and believed in what I was doing. I asked for a free sander in exchange for promoting their brand on my blog and posting it on social media. They accepted my offer, and I was so excited.
It was a small but meaningful step in my journey, showing me that you don’t always need a massive audience to start collaborating with sponsors.
Working with brand sponsors can open up various revenue streams, even for those starting with a small following. Besides receiving free products like the electric sander, you can also earn money through blogging, where you create sponsored content on your website, or through mentions on social media, where you promote products or services to your audience.
Additionally, platforms like Instagram Reels offer opportunities for sponsored content creation, allowing you to showcase products or services in a creative and engaging way.
So, if you’re just starting and think you need a huge following to work with sponsors, think again! With dedication and a unique voice, you can start monetizing your passion and building partnerships with brands, just like I did with this electric sander.
Before we get started let me explain the difference between affiliate income and sponsored content.
What is the difference between Affiliate Income & Sponsored Content?
Affiliate income is based on promoting products or services through unique affiliate links and earning commissions on sales or actions, while sponsored content involves creating content paid for by brands to promote their products or services. Each has its advantages and can be used strategically to generate income as a content creator.
Sponsored content is a form of advertising where brands pay content creators to promote their products or services. It’s a win-win situation: brands get exposure to your audience, and you get compensated for your work. But how do you get started?
OK, so now that you understand the difference between the two, let’s dive into the world of brand-sponsored content and discover how you can leverage it to boost your income.
To begin your journey into working with brand sponsors, you’ll need a media kit—a professional document that showcases your brand, audience demographics, and social media platforms. Your media kit should include:
- Your bio and background
- Audience demographics and engagement metrics
- Examples of past sponsored content (not always needed)
- Collaboration opportunities and rates
- Pitch Letter
You’re already using the product and telling everyone about it, so you might as well get paid for it. Am I Right!
Don’t have a media kit yet? No worries! I’ll guide you step-by-step through creating a professional media kit that will impress brands and attract lucrative sponsorship deals.
Not sure what to say? Grab my free pitch letter. This is the exact letter I use when reaching out to sponsors.
Ready to unlock the potential of brand sponsorship and take your business to the next level? Get the details HERE!
XOXO
Cheryl
P.S. Don’t forget to grab my Bi-Weekly blog where I share my best business tips and strategies.
P.S.S. Learn more about affiliate income HERE!